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How to run an engagement that your community will actually show up for.

Running a high-stakes public engagement is not a problem you should have to solve from scratch. These articles cover what works, what doesn't, and what the organizations who get it right have in common.

Illustration of a single voice broadcasting outward in sound waves to a crowd of listeners whose minds shift direction — representing a telephone town hall changing voter decisions at scale

Latest · Research · 8 min read · November 5, 2026

One town hall and how many minds changed

After a Calgary telephone town hall ahead of Alberta's October 19 referendum, 27% of attendees said it changed their vote or helped them decide. Here's how that lines up with twenty years of research on what actually persuades people.

By Carl Mavromichalis

✓ Calgary survey results ✓ 20 years of research ✓ Free PDF download

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Recent articles

Strategy · 9 min read

Telephone town hall vs. virtual town hall: which is right for your event?

Two formats. One goal. Telephone dials out to your audience — no app, no login, no tech barrier. Virtual requires internet and a device. A head-to-head across 9 key dimensions to help you choose the right format before you commit.

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More coming soon.

We're covering the decisions that matter most to leaders running high-stakes public engagements.

→ How to get quorum when your members are scattered across a province
→ What makes a public consultation legally defensible
→ The case for telephone outreach in the age of email fatigue
→ Emergency communications: lessons from twenty-two town halls in twenty-five days

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