Our model

Not a platform you buy. A team you work with. End to end.

Converso is a fully managed service — at any scale. Whether you're reaching 25,000 residents across a province or running a high-stakes AGM, board forum, ratification vote, or union convention with a smaller defined group, you get the same experienced Canadian team handling the technology, the logistics, the phone & email lists, the spokesperson briefing, and the post-event report — so you can focus entirely on the conversation that matters. Service with software, not software as a service.

600+ events since 2016 98% client return rate Available 24/7 for emergencies
The Converso model

White-glove managed service. Every time.

Other companies sell you a platform and leave you to figure it out. Converso is different: we staff every event from planning through post-event debrief. Your leadership speaks. Your community listens and asks questions. We handle everything else.

Your dedicated team

Every event is assigned a dedicated Converso project lead who manages kickoff, logistics, list processing, spokesperson briefing, and post-event reporting. You always know who you're working with.

Zero learning curve

Your spokespeople show up and speak. We handle the platform, the phone lists, the screening queue, the polling, the online stream, the recording — all of it. There is nothing for you to learn or operate.

Full post-event record

Within hours of your event: full audio recording, Q&A transcript, attendees summary, and an executive report. Every event is documented — for public accountability, board reporting, or legal protection.

The process

Three steps. Six hundred events. Zero surprises.

Every Converso engagement follows the same structure — whether you're reaching 200 board members or 200,000 residents.

1

Design

We scope your audience, format, outreach strategy, script, and speaker briefing. You know exactly what's happening before anything starts.

2

Deliver

Dial-out, live moderation, Q&A screening, polling, recording — Converso manages every element of the live event end to end.

3

Report

Full audio, verbatim transcript, participation data, and an executive summary — typically in your inbox the same night.

What's included

Everything. In the base cost. Every time.

Converso doesn't nickel-and-dime. Every event includes a full suite of services — no add-on fees for the things you actually need.

Before the event

  • Kickoff and update meetings
  • Project checklist and timeline
  • Script templates (opening, Q&A, polling)
  • Online registration option for webcast attendees
  • Final check-in 24–48 hours before event
  • Team and screener training
  • Spokesperson pre-event briefing

During & after the event

  • Dial-out to your full phone list
  • 60 or 90-minute live session
  • Live Q&A with screened and moderated questions
  • In-session polling (multiple questions)
  • Online audio streaming for webcast attendees
  • Post-event report: attendees summary, executive summary, full audio recording
  • Team debrief meeting
The team

Experienced people. Not a helpdesk.

Every Converso event is led by people who have done this hundreds of times — in emergencies, for Premiers, during wildfires, on ratification night. When something unexpected happens, you want experienced judgement, not a ticket system.

Carl Mavromichalis, President & CEO, Converso

Carl Mavromichalis

President & CEO

25 years in communications and engagement. 300+ telephone town halls since 2011, including the Fort McMurray wildfire response (2016) and COVID-19 emergency events. Associate, CS&A International (crisis management). Honours BA, University of Guelph; Post-Graduate Certificate in Public Relations, Ryerson University.

Vieri Berretti, Vice President, Converso

Vieri Berretti

Vice President

With Converso since 2017. Primary focus on the Government of Alberta relationship — including Annual Budget Town Halls (2016–2024) and the 40-event COVID-19 emergency response series. 30 years in hospitality and customer service; lobbying and government relations background brings depth to every government client engagement.

Christine Kemp, Vice President, Converso

Christine Kemp

Vice President

With Converso since 2019. 15 years in communications, politics, and civic engagement. Former constituency assistant at Toronto City Hall — the institutional knowledge she brings is invaluable when working with elected officials and public sector clients. BA, University of Guelph.

The platform

Purpose-built for Canada's public sector.

Converso operates on our own purpose-built engagement platform — Canadian-based and hosted, integrating telephone, video, and online in a single managed event. More functionality than Zoom or Microsoft Teams for large-scale civic events, and designed specifically for the Canadian public sector context.

Phone + online simultaneously
Telephone participants and online streaming participants join the same live event. Questions from both channels are handled by the same moderation team.
CRTC-compliant calling
Fully compliant with CRTC regulations. Maintains do-not-call lists across all events. Every call made and received is logged and reportable.
Real-time reporting
Live dashboard during the event shows attendee count, poll results, and Q&A queue in real time. Post-event reports are generated automatically and delivered within hours.
Canadian-hosted & PIPEDA-compliant
All data stored on Canadian servers. PIPEDA-compliant data handling. No participant data leaves Canada.
Converso team managing a live telephone town hall event
Track record

The numbers that matter.

600+
Telephone town halls and engagement events delivered across Canada since 2016
Government of Manitoba RFP submission, 2025
25K
Participants in a single telephone town hall — live, two-way, fully facilitated
Converso event records
1.4M
Dials in a single engagement campaign — the Government of Alberta Annual Budget consultation
Government of Manitoba RFP data submission, 2025
98%
Client repeat rate — organizations that book Converso once, book again
Converso client records, 2025
Ready to run your event?

Every event starts with a conversation.

Tell us what you're trying to accomplish — a ratification vote, a budget consultation, a community emergency, or an AGM. We'll tell you exactly what it takes, what it costs, and how quickly we can make it happen.

Picture the morning after your event: every question on record, every participant counted, the full report in your inbox. Your leadership can point to the engagement — not just defend the outcome.

The alternative — a thin record, a low-turnout event, stakeholders who weren't reached — is avoidable. That's exactly what this process is built to prevent.

Going through the motions → Leading with confidence.

Organizations that genuinely hear from the people they serve don't just make better decisions — they build the trust to lead.

Get a Quote → Book a 20-minute conversation