Planning guides, case studies, and a free white paper for government communicators, union staff, healthcare administrators, and anyone running a telephone town hall, ratification vote, or community engagement event in Canada.
A synthesis of a decade of research, polling, and case studies — comparing telephone, online, and in-person engagement, and showing why phone-based forums have become the most scalable, accessible channel for officials who need to hear from everyone.
Two formats, one goal. Telephone dials out to your audience — no app, no login, no barrier. Virtual requires internet and a device. Here's a head-to-head across 9 key dimensions, and a clear framework for choosing — or using both.
Database quality is the single biggest predictor of participation rates. We explain carrier-level number validation, data hygiene, geographic filtering, bilingual segmentation, and realistic participation benchmarks across different audience types.
From initial brief to post-event debrief: kickoff meetings, script templates, screener training, online registration, audio streaming, live polling, and the post-event report. Every deliverable documented for clients and for RFP submissions.
Format options (telephone keypad, online, tiled door, hybrid), quorum and authentication requirements, audit trail documentation, and how SGEU ratified a 3-year agreement in 2 days with a 300% increase in member participation.
Lessons from Fort McMurray (17 events in 30 days, 161,233 participants) and Canada's COVID-19 government response (40+ events). What to have pre-approved, how to activate in under 24 hours, and which officials need to be on the call list before the emergency begins.
The OMA physician engagement series reached 13,901 participants across 10 events (539,378 total impressions). Alberta's 8-year budget consultation series engaged 256,559 Albertans directly. What makes a multi-event campaign work — and what doesn't.
Most platforms are built for corporate meetings. Converso is purpose-built for large civic engagement — handling simultaneous dial-in callers, live online participants, and public video streams, with in-session polling and screened Q&A.
From the Fort McMurray wildfire evacuation (17 events, 161,233 participants) to the Alberta Budget consultation series (256,559 Albertans across 8 budget cycles) — our case studies go beyond logos. They show what actually happened and why.
Browse all case studies →Find planning guidance specific to your organization type, regulatory context, and audience.
Budget consultations, public hearings, FOIP/PIPEDA compliance, bilingual delivery, and emergency preparedness under public accountability obligations.
Ratification votes, AGMs, and member education under labour relations legislation. Quorum, authentication, and audit trail requirements explained.
Open Board Forums, physician advocacy campaigns, and patient engagement under provincial health authority governance requirements.
AGMs, Peoples' Assemblies, and community consultations under Nation constitutions and duty to consult frameworks. Cultural and protocol considerations.
AGMs, special general meetings, and owner votes under Ontario CAO, BC SPA, and Alberta CPAA. Quorum failure prevention and virtual meeting requirements.
AGMs, merger votes, and bylaw amendments with geographically distributed membership under cooperative legislation vote thresholds.
We publish new planning guides and case study write-ups a few times a year. No marketing lists, no spam — just practical content for engagement professionals.
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Our team can walk you through options for your specific event type, audience, and timeline — at no cost and no obligation.